Cellcom Grant Supports Zoo Project

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The N.E.W. Zoological Society has been selected as a 2016 Cellcom Green Gift recipient. The non-profit received a $2000 Green Gift from Cellcom to support the development of an educational children’s book in partnership with the NEW Zoo & Adventure Park and Unite for Literacy.

The nonfiction book educates the public about Japanese macaques, an exotic species featured at the NEW Zoo, and details the importance of Association of Zoos and Aquarium (AZA) zoos in caring for exotic species. The book will be distributed to children at Zoo Boo on October 28 and 29, and other zoo programs and events throughout the year. It has also be published as an e-book, soon to be narrated in multiple languages.  You can view the book online at Unite for Literacy’s Digital Bookshelf.

“AZA zoos are leaders in conservation and environmental education, but awareness of their role is lacking. This book will help educate the community about their importance and share some interesting information about the Japanese macaques,” said Angela Kawski, Education Coordinator at the NEW Zoo. “The Green Gift from Cellcom is allowing us to make the book available to the public at no cost.”

The N.E.W. Zoological Society was among 22 green organizations that received a share of the $37,800 in Green Gifts from Cellcom this year. The Green Gifts program launched in 2010 and uses funds generated from Cellcom’s cell phone recycling program to fund green nonprofit initiatives. Customers and community members can bring in their old or unwanted phones to be reused and recycled. Cellcom sends the phones to recyclers who in return send money to Cellcom for the materials that were saved from the phones. Cellcom’s Green Gift program completes the green cycle that starts with consumers being environmentally-conscious and donating their devices.

The 2016 Cellcom Green Gifts were awarded to non-profits throughout Cellcom’s service area and included Gordon Bubolz Nature Preserve (Appleton), Heckrodt Wetland Reserve (Menasha), Fox-Wolf Watershed Alliance (Appleton), Boys & Girls Club of Greater Green Bay, N.E.W. Zoological Society (Suamico), Greater Green Bay YMCA, River District Development Foundation (Merrill), Northland Pines Farm to School Program (Eagle River), Trees for Tomorrow (Eagle River), Wild Instincts (Rhinelander), Open Door Bird Sanctuary (Sturgeon Bay), Woodland Dunes Nature Center (Two Rivers), Crossroads at Big Creek, Inc. (Sturgeon Bay), Kelly Lake Advancement Association (Suring), Navarino Nature Center, Stockbridge Munsee Community (Bowler), Wisconsin Waterfowl Association (Abrams), The Etude Group (Sheboygan), Bookworm Gardens (Sheboygan), Maywood Environmental Park (Sheboygan), Friends of Mead/McMillan Association (Milladore), and Boys & Girls Club of Portage County (Stevens Point).

Cellcom is proud to support organizations of all sizes, whose work is impacting the community and building a greener tomorrow. The company’s recycling program has generated $266,975 for local charities over the past 13 years.

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Cellcom is an innovative wireless company that provides nationwide service for its customer base throughout Wisconsin and Michigan, with nearly 70 retail and agent locations. Cellcom is respected for its long-standing reputation of delivering extraordinary customer care, being a strong community partner, and for its renowned network, which is customized to its rural markets. As a subsidiary of Nsight, Cellcom is part of a family of companies offering complete telecommunications services.

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